Cleveland launches formal bid for a WNBA team

From CNBC: 2024-11-20 11:01:56

Dan Gilbert, owner of the Cleveland Cavaliers, is looking to bring a WNBA team to Northeast Ohio. Rock Entertainment Group plans to submit a proposal for an expansion team. The WNBA aims to grow to 16 teams by 2028, with cities like Cleveland vying for a franchise. Other cities interested include Denver, Miami, Milwaukee, St. Louis, and Philadelphia.

Cleveland’s sports infrastructure and passionate fan base make it a prime location for a WNBA team. The Cavs’ success and partnership with the Cleveland Clinic showcase the city’s readiness for a women’s franchise. The WNBA has seen a surge in popularity, with the recent finals game being the most-watched in 25 years and merchandise sales up over 600%.

Cleveland previously hosted the WNBA’s Rockers from 1997-2003. Despite enthusiastic fans, the team folded due to low attendance. However, the landscape for women’s sports has changed significantly since then, with the WNBA experiencing record-breaking viewership and attendance. Cleveland itself has undergone a resurgence, making it an attractive location for a new WNBA team.

The league is considering several factors when choosing an expansion city, including practice facilities, ownership group commitment, demographics, and corporate support. The WNBA’s expansion efforts are being led by investment bank Allen & Company. Cleveland’s sports scene, including the Cavs and Rocket Mortgage Fieldhouse, has generated billions in economic output, making it a strong candidate for a WNBA team.



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