From Nasdaq:

The Detroit Lions entered the 2023 NFL season with the ninth-best odds to win Super Bowl LVIII. They are one of four NFL teams left in contention for the title. The Lions face the San Francisco 49ers in the NFC Conference Championship game, with the odds currently at +270 on the moneyline. The public is backing the Lions with heavy betting, potentially causing a loss for the sportsbooks.

Michigan’s legal online sports betting and support for the Lions, seen through viral maps and Twitter polls, are tilting betting odds in their favor. The Lions tied for the second-best record in the NFL and were league best 12-5 against the spread in the 2023 season. There’s a lot of unprecedented support for the Lions, making it a significant moment for the franchise.



Read more: Detroit Lions Vs. San Francisco 49ers: Why Sportsbooks Need ‘Cinderella Man’ Detroit Lions To Lose