From Nasdaq:

Snap Inc.-owned Snapchat is enhancing parental controls and addressing concerns related to its AI chatbot interacting with minors on inappropriate topics. This includes restrictions on the AI chatbot and improved visibility into teens’ safety settings. The update also makes Family Center more discoverable for parents less acquainted with Snapchat.

Snapchat has partnered with Microsoft Advertising to power Sponsored Links within My AI. This collaboration is expected to bolster the top line of Snap, which is confronted by declining ad revenues, amid cost pressures and competition from platforms like TikTok and Instagram. There is also increased scrutiny and regulatory pressure on social media platforms regarding the protection of young users.

The broader industry trend of social media platforms, including META, is also introducing new features to enhance child safety, and the formal requests for information from the European Commission further highlight these global concerns. Amid these challenges, Snap’s recent AI efforts are expected to boost its top line in the upcoming quarters.

As of the time of this article, Snap Inc.’s price-consensus-chart has led to a 26.5% gain over the past six-month period. Moreover, it holds a Zacks Rank of #1 (Strong Buy). SNAP’s recent AI efforts are expected to boost its top line in the upcoming quarters.

Social media platforms, including META, are also introducing new features to enhance child safety, indicating a growing awareness and responsibility among tech companies regarding the impact of their platforms on younger users. Node mentions or fell mentions

In its race to target TV ad dollars, Alphabet allowed third-party (Nielsen and comScore) tagging of YouTube videos to determine the effectiveness of ads on YouTube versus ads shown on TV. Additionally, Meta Platforms has announced that teen Instagram and Facebook accounts will automatically be restricted from seeing harmful content, such as posts about self-harm, graphic violence and eating disorders.



Read more: SNAP Unveils Enhanced Parental Controls in Family Center Update