From CNBC:

Tiger Woods’ 27-year partnership with Nike has ended, marking a significant change for the golfer. After months of speculation, Woods announced the news on social media and thanked Nike and its employees. Analysts aren’t expecting a major impact on Nike, as the company has endorsements with other high-profile athletes. However, Woods’ move may have implications for other companies, such as On Running or TaylorMade, as he seeks a new partnership. Nike has been scaling down its golf operations for years, but Woods has provided significant exposure for the brand, with reports suggesting he made $500 million from Nike over his career. Woods’ endorsement opportunities are in the spotlight, given the exposure he brings to the brand.



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