Alphabet considers acquiring HubSpot to enhance presence in CRM and cloud computing

From Nasdaq: 2024-04-05 08:15:00

Alphabet Inc. is considering acquiring HubSpot Inc., valued at $35 billion, as a strategic move into online marketing software. The potential deal comes amidst increased tech sector regulation under the Biden administration. With $110.9 billion cash reserve, Alphabet could enhance its presence in CRM and cloud computing, competing with industry giants. HubSpot’s diversified offerings make it an attractive asset for Alphabet.

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Read more at Nasdaq: Alphabet (GOOGL) Eyes HubSpot (HUBS): Potential Deal Brewing?