Hyundai's Genesis brand exceeds Infiniti's U.S. sales, plans for continued growth and new models
From CNBC: 2024-04-05 06:00:01
Hyundai’s Genesis luxury brand, once doubted, has surpassed Infiniti’s U.S. sales annually since 2022. Executives expect continued double-digit growth over the next five years with both gas and electric vehicles.
The brand aims to remain exclusive while growing awareness with new performance models and a potential three-row SUV.
Genesis’ success has led to plans for a new factory in Georgia, emphasizing its importance in the U.S. market.
Read more at CNBC: Hyundai’s Genesis brand is a dark horse in U.S. luxury vehicle market
