From GlobeNewswire: 2024-05-14 05:30:00

Sports and Energy Drinks Market valued at approximately USD 67.94 Billion in 2023, expected to reach USD 150.22 Billion by 2033, growing at CAGR of 7.48%. Sales surge in convenience stores by 14.2% and multi-outlet channels by 16.8%. Challenges include health concerns over ingredients like caffeine and negative perceptions impacting market growth.

Sports drinks focus on hydration and electrolyte balance, while energy drinks contain stimulants like caffeine. Market driven by rising consumer demand for functional beverages, leading to innovations in ingredients and formulations. PepsiCo and Monster Energy adopting growth strategies like mergers, acquisitions, and product launches for market expansion. North America leads in market share and expected to maintain dominance through 2032. Key players aiming to enhance market presence through collaborations and product launches to meet consumer preferences.

North America dominated the global market in 2022 with a 36% market share, expected to maintain dominance through 2032. Increased female participation in fitness activities and proliferation of fitness centers contribute to North America’s growth in the market. Sports drinks segment anticipated to retain dominance, while energy drinks expected to witness significant growth challenging dominance. Market dynamics influenced by health consciousness and fitness trends shaping consumer behavior.



Read more at GlobeNewswire: [Latest] Global Sports and Energy Drinks Market Size/Share