OpenAI’s content deal with the FT is an attempt to avoid more legal challenges – and an AI ‘data apocalypse’

From Yahoo: 2024-05-08 12:26:17

OpenAI has signed a strategic partnership with the Financial Times, joining previous deals with publishers like Associated Press and Axel Springer. This agreement allows OpenAI to use FT’s content for training its AI systems, such as the AI chatbot ChatGPT. The FT will receive a payment as part of the deal.

The partnership aims to address challenges regarding the use of content to train AI products, as seen in legal disputes like the one with the New York Times. OpenAI hopes that using reliable content from trusted sources like the FT will help improve the performance and accuracy of its AI tools.

OpenAI’s partnership with the FT highlights the importance of responsible use of AI tools, emphasizing the need for trustworthy journalism to combat misinformation. This collaboration may help reduce reliability issues in AI products by providing more specific and referenced responses from reliable sources.

The use of the “retrieval-augmented generation” (RAG) technique in AI chatbots like ChatGPT is becoming more popular, aiming to improve response accuracy and reliability. By providing access to a database of trusted journalism, OpenAI’s AI tools can produce responses that are supported by reliable evidence, reducing the risk of producing false information.

The partnership programme between OpenAI and media companies like the Financial Times addresses the challenge of obtaining high-quality training data in an age where AI-produced content saturates the internet. OpenAI’s success depends on sustaining its sources of training data, highlighting the complex relationship between AI technology and the industries it impacts.



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