From Future Publishing: 2024-05-03 08:19:58

OpenAI’s text-to-video tool, Sora, has been active, creating a short film about a man with a balloon for a head and a futuristic TED Talk glimpse. This includes its first official music video for synth-pop artist Washed Out. Director Paul Trillo utilized Sora to bring his 10-year-old idea to life, showcasing the tool’s capabilities.

The Washed Out music video required minimal post-production after using Sora for text-to-video prompts, making the process simpler and quicker. While the video demonstrates Sora’s strengths in democratizing visual effects for projects with tight budgets, it also reveals issues with coherency and the uncanny valley effect. This opens up possibilities for creative solutions like the dreamy fly-through technique.

Music videos have historically embraced new digital technologies, with the Washed Out video showing the potential of AI-powered effects. While Sora is not yet suitable for full-fledged movies, it has the potential to evolve into a more mainstream tool. Expect to see more AI effects in various media formats, although they may quickly become visual cliches.

If Sora continues to develop at the pace of OpenAI’s ChatGPT, it could become more reliable, flexible, and widespread. Adobe has hinted at integrating Sora with Premiere Pro, suggesting a future where AI tools are seamlessly integrated into mainstream video editing. For now, brace yourself for more psychedelic Sora videos that blur the line between dreams and nightmares.



Read more at Future Publishing: OpenAI’s Sora just made another brain-melting music video and we’re starting to see a theme