From Fortune: 2024-06-08 08:00:00

Apple’s Siri is feeling antiquated compared to newer AI assistants like Google’s Assistant and OpenAI’s ChatGPT. Apple is reportedly set to unveil a smarter Siri at its upcoming Worldwide Developers Conference, possibly integrating ChatGPT into iOS to keep up with competitors’ capabilities. Apple is navigating how to balance cloud-based AI with on-device privacy features.

The revamped Siri may feature enhanced functionalities like controlling apps, summarizing online articles, and more. Apple is likely relying on a mix of ChatGPT and its in-house AI efforts. However, concerns remain around the accuracy and safety of using OpenAI’s technology, as well as maintaining user privacy while utilizing cloud-based solutions. Apple is set to face challenges in convincing users and investors of its AI advancements through iOS 18.



Read more at Fortune: Apple needs to make Siri fit into a ChatGPT world—Is it Mission Impossible?