Apple to introduce new iPhones and AI features on Sept. 9 to combat sales decline in China

From Nasdaq: 2024-08-26 16:15:20

Apple is preparing for its fall event on September 9th to unveil new iPhones and AI features in an effort to reverse global sales decline, particularly in China. Competition from Samsung and Google is heating up as Apple seeks to maintain its technological edge and regain ground in key markets like China.

The event’s success will impact Apple’s financial performance and AI strategy as competitors continue to innovate in the AI space. China remains a critical concern for Apple, with sales dropping 6.5% in the third quarter due to competition from local brands like Huawei. The company’s ability to blend AI innovation with product differentiation will be crucial in the competitive tech landscape.



Read more at Nasdaq: Apple to Unveil New Devices on Sept. 9 Amid China Sales Pressure