Beyoncé launches whiskey line with LVMH’s Moët Hennessy

From CNBC: 2024-08-20 16:27:28

Beyoncé partners with Moët Hennessy to launch luxury American Whisky, SirDavis. The whiskey line pays homage to Beyoncé’s great-grandfather, named Davis Hogue, who stored bottles during Prohibition. Crafted in Texas with a blend of rye and barley, aged in sherry casks, SirDavis retails for $89 and will be available in September.



Read more at CNBC: Beyoncé launches whiskey line with LVMH’s Moët Hennessy