From CNBC: 2024-10-21 16:10:55

Nike secured a 12-year exclusive deal to continue outfitting the NBA and WNBA until 2037. The last agreement was worth $1 billion and featured its logo on jerseys, marking a first. Nike faces sales declines and innovation criticism but is NBA’s longstanding partner. Despite MLB uniform issues, NBA states confidence in Nike’s long-term commitment to basketball.



Read more at CNBC: NBA, WNBA and Nike renew uniform partnership