After-sun Products Market Size on Track for USD 3.3 Billion

From GlobeNewswire: 2024-11-13 10:41:00

After-sun products have a global market value of US$2.4 billion in 2022, expected to grow at a CAGR of 3.7% to reach US$3.3 billion by 2031. Factors like social media promotion and skincare trends influence consumer choices. Eye-catching packaging and effective marketing contribute to the success of after-sun products.

Regulations emphasizing sun protection and skincare encourage the use of after-sun lotions and creams. Advances in skincare technology may lead to the development of more sophisticated after-sun products. Consumers are drawn to brands promoting natural and nourishing qualities in their products.

Increased awareness of UV radiation’s harmful effects drives the growth of after-sun products. Long-term sun exposure can cause skin issues, leading to increased demand for products that relieve sunburns and aid in skin recovery. The market is also influenced by rising tourism, outdoor activities, and the development of new formulations for after-sun products.

Europe is expected to drive demand for after-sun products due to high sun exposure during summer. Tourists visiting sun-filled destinations in Europe contribute to the seasonally high demand. The skincare industry in Europe is booming, with consumers preferring natural and sustainable ingredients. E-commerce platforms offer convenient access to skincare products in Europe.



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