From CNBC: 2024-12-05 09:08:48

Major League Soccer Commissioner Don Garber is optimistic about the state of soccer in the U.S. as Apple subscription numbers exceed expectations. More than 12 million fans attended games this year, with strong viewership outside stadiums. Garber praised Apple’s platform for making every game a national event and streamlining start times.

Though Apple hasn’t disclosed subscriber numbers, Garber remains pleased with the partnership, enabling new technological and viewing experiences. The 2024 MLS Cup kicks off in Los Angeles on Saturday, featuring the LA Galaxy against the New York Red Bulls. Despite missing Lionel Messi, Garber emphasizes the league’s competitiveness and potential for emerging talent.

Garber acknowledges Messi’s global impact but remains confident in future stars. The MLS commissioner looks forward to the league’s continued evolution and the emergence of new impactful players to drive success and growth.



Read more at CNBC: MLS Commissioner Don Garber talks Apple subscribers, Messi