Wix introduces AI Site-Chat for enhanced customer engagement and sales

From Nasdaq: 2024-12-12 09:21:00

Wix.com Ltd. has introduced an AI Site-Chat feature to revolutionize customer interaction on websites. This virtual agent provides real-time responses, personalized recommendations, and leads capture, enhancing customer engagement and sales. The AI tool aligns with brand identity and business guidelines, offering SMBs enterprise-level solutions for customer service and support.

Wix continues to invest in AI, Studio, and commerce solutions, with WIX Studio accounting for 75% of new partner bookings. The company focuses on generative AI and has released 29 AI business assistants to improve operational efficiency and customer conversion rates. The commerce platform saw a 14% year-over-year increase in Gross Payment Volume (GPV), leading to a 23% growth in transaction revenues.

Wix has raised its full-year projections for 2024, with bookings expected to reach $1,822–$1,832 million and revenues between $1,757 million and $1,764 million. The company anticipates strong revenue growth driven by AI-powered solutions and Studio offerings, with an 18% increase in bookings by the end of the year. WIX currently holds a Zacks Rank #3 (Hold) and has seen a 96.2% surge in share price over the past year.

Stocks to consider in the technology sector include Shopify Inc., Amazon.com, Inc., and C3.ai, Inc., all carrying a Zacks Rank #2 (Buy). Shopify’s long-term earnings growth rate is 42.6%, Amazon’s is 28.3%, and C3.ai’s is 26%. These companies have seen significant share price increases in the past year and have beaten earnings estimates consistently. Be on the lookout for Zacks’ Top 10 Stocks for 2025, set to be released on January 2, with a history of outperforming the S&P 500.



Read more at Nasdaq: Wix Unveils AI Site-Chat to Transform Online Customer Engagement