From Financial Modeling Prep: 2025-02-19 05:49:42

Elon Musk’s social media platform X (formerly Twitter) is seeking funds at a $44 billion valuation, matching his purchase price in 2022. Investor interest surged due to increased user engagement during the 2024 U.S. Presidential election. Debt tied to Musk’s acquisition was recently offloaded by banks, with major advertisers like Amazon and Apple returning.

X’s valuation had dropped to $12.3 billion in 2023, but has since rebounded. Musk has highlighted the platform’s financial improvement, emphasizing the need to address monetization challenges. Subscription revenue, AI features, and payment integration are seen as crucial for sustained growth and profitability.

X’s potential resurgence to a $44 billion valuation marks a significant milestone, with advertisers back on board and debt restructuring in progress. The platform’s ties to the White House could lead to government contracts, but challenges in monetization and regulation still loom.



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