From CNBC: 2025-03-20 09:55:00

Martine Grael and Andy Maloney of Mubadala Brazil SailGP Team gear up for the Emirates Dubai Sail Grand Prix in Dubai. As women’s sports rise, leagues like SailGP prioritize gender diversity from the start. Formula 1’s F1 Academy boosts female participation and fan base. SailGP, a high-speed sailing league, promotes gender equality in competition.

SailGP unites male and female athletes in professional sports, emphasizing inclusivity and sustainability. The league, co-founded by Larry Ellison and Russell Coutts, features high-speed Catamarans. With female representation goals, SailGP trains female sailors for key race roles. SailGP’s Impact League rewards teams for enhancing accessibility and environmental efforts.

SailGP emphasizes gender equity on and off the water, with female representation in leadership roles. The league’s initiatives to train women in various aspects of the business aim to attract a diverse fan base. SailGP partners with brands like Tommy Hilfiger and Rolex, showcasing its commitment to diversity and inclusivity. Female fans make up a growing percentage of the league’s audience.

Martine Grael, a two-time Olympic champion, makes history as the first female driver in SailGP. Grael and other top female athletes challenge stereotypes in key roles. SailGP’s modern foiling boats provide opportunities for women in competitive sailing. Female athletes like Grael, Hannah Mills, and Anna Weis are paving the way for future generations of women in sailing.



Read more at CNBC: SailGP, professional sports leagues put women at the fore