From Yahoo Finance: 2025-04-08 16:18:00

Harley-Davidson is actively searching for a new CEO to succeed Jochen Zeitz, who plans to retire in 2025. An executive placement firm has been hired, and Zeitz will stay until a successor is found. The company’s “Hardwire” plan aims to boost profitability, especially with younger riders. Revenue dropped 35% in 2024, with a $193 million operating loss in Q4. Revenue is expected to remain flat or decrease by 5% this year. Despite challenges, Zeitz’s leadership has been praised by the board of directors.

Read more: Harley-Davidson Is Looking for a New CEO