SoFi CEO announces plan to re-enter cryptocurrency investing due to regulatory changes.

From CNBC: 2025-04-29 07:19:00

SoFi CEO Anthony Noto announced plans to re-enter the cryptocurrency investing business due to a shift in regulatory landscape under the Trump administration. SoFi had dropped crypto investing in 2023 but now aims to offer it again by year-end, expanding into all major product lines over the next six to 24 months.

Noto highlighted recent guidance from the OCC allowing banks to operate in crypto businesses, signaling a fundamental shift in regulations. SoFi plans to leverage crypto technology across lending, savings, spending, investing, and protection products. Future offerings may include borrowing cash against crypto holdings and using crypto in payments.

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