From Yahoo Finance: 2025-04-04 10:50:00

Chrysler-parent Stellantis extends employee-discount program to wider market on select new models, offering buyers choice between employee pricing or current retail incentives, slashing thousands of dollars off vehicles. Program covers 2024 model year vehicles like Jeep, Ram, and Dodge, running through April 30. Ford Motor made similar move earlier this week.

President Trump’s tariffs on automotive imports prompt car companies to make strategic moves. General Motors announces adding production jobs in U.S., while Stellantis temporarily lays off 900 workers at five U.S. facilities due to pause in production at Canadian and Mexican plants. Nissan Motor stops taking new orders for two Mexican-built Infiniti SUVs from U.S.

Stellantis launches aggressive marketing campaign offering customers ‘America’s Freedom of Choice’ between employee pricing or current cash incentives on new models. Program covers popular Jeep, Ram, and Dodge vehicles, running through April 30. Wall Street Journal first reported on the program.

Read more: Stellantis extends employee discount to public as tariffs drive car sales