Wells sees significant potential benefit to Magnite from Google ruling

From Yahoo Finance: 2025-04-18 12:01:00

Judge Brinkema issued a mixed opinion in the Alphabet ad-tech antitrust case, finding anticompetitive behavior on the supply side of the programmatic market. The government failed to prevail on the demand side, but ruled Google engaged in anticompetitive practices. Wells Fargo sees positive potential outcomes for Magnite and PubMatic.
The firm also sees a neutral outcome for Trade Desk and independent Demand-Side Platforms. Wells Fargo analyst Ken Gawrelski notes Judge Leonie Brinkema’s opinion in the Alphabet ad-tech antitrust case, finding anticompetitive behavior on the supply side of the programmatic market. The government failed to prevail on the demand side, but ruled Google engaged in anticompetitive practices. Wells Fargo sees positive potential outcomes for Magnite and PubMatic, and a neutral outcome for Trade Desk and independent Demand-Side Platforms.

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