From Yahoo Finance: 2025-05-07 16:17:00

The portion of value orders at Applebee’s and IHOP rose to over a third in the first fiscal quarter, indicating consumer preference for deals. Dine Brands Global CEO John Peyton noted the popularity of value offerings, attributing it to cautious spending habits among consumers. Same-restaurant sales declined due to lower traffic.

Customers are opting for cheaper items at Applebee’s and IHOP, leading to increased demand for value meals. Dine Brands Global CEO John Peyton highlighted the rising popularity of value offerings and the company’s comfort with the frequency of these orders. Same-restaurant sales were down at both chains due to lower traffic and average checks.

Dine Brands Global reported a rise in value orders at Applebee’s and IHOP, indicating a trend of cost-conscious dining. CEO John Peyton emphasized consumer caution in spending, leading to increased demand for value meals. Same-restaurant sales at both chains dropped, with prices remaining significantly lower than a year ago.



Read more at Yahoo Finance: Cost-Conscious Diners Are Watching Their Tabs and Digging Into ‘Value’ Offerings