From Yahoo Finance: 2025-05-30 14:05:00

Freight brokers are under increasing pressure to make quicker, smarter decisions in today’s uncertain market. Transfix CEO Jonathan Salama discusses a new RFP workflow tool designed to streamline the complex process and provide a strategic advantage. Technology is essential in reacting faster than people can respond to market changes.

The updated RFP workflow platform by Transfix offers collaboration alerts, enhanced data visualization, and advanced features for pricing and cost analysis. Brokers can gain a deeper understanding of true costs and maintain strategic intelligence over time. This shift towards technology solutions is helping brokers improve operational efficiency and focus on core processes.

Brokers are reevaluating their technology stacks, prioritizing functionality and ROI over AI buzzwords. It’s crucial to vet solutions carefully, considering the unique challenges of each brokerage. Negotiation skills are key when engaging with tech vendors to ensure strategic investments rather than sunk costs. Efficiency and cost control should guide tech partnerships.

Amid the influx of new tech platforms, brokers must be discerning in choosing solutions that solve specific day-to-day problems. Not all tools are created equal, and a thoughtful approach to vetting solutions is essential. Brokers should apply their negotiation skills to tech partnerships, ensuring they get the best value for their investment.



Read more at Yahoo Finance: In margin-crunched market, brokers must rethink tech strategy