Pandora Sales Rise in First Quarter as Company Braces for U.S. Tariff Hike

From Yahoo Finance: 2025-05-06 15:36:00

Pandora, a Copenhagen-based jeweler, experienced a slight increase in sales and operating profit in the first quarter, but faces challenges due to currency fluctuations and potential U.S. tariffs. Sales rose 7 percent to $1.12 billion Danish kroner, with underlying growth at 6 percent. Operating profit increased by 9 percent to $250 million. The company’s largest market is the U.S., generating one-third of total revenue. Despite uncertainties, Pandora maintains its full-year guidance of 7 to 8 percent organic growth and is actively preparing for potential U.S. tariffs by accelerating cost measures and exploring new supply chain options.

Pandora has been working to mitigate the impact of potential tariff measures and plans to ship jewelry directly to Canada and Latin America to avoid U.S. tariffs. The company is preparing for various tariff scenarios and considering further price increases to offset rising import tariffs. Pandora manufactures its jewelry in Thailand and may face increased tariffs when the grace period ends. Despite macro volatility, Pandora remains focused on its Phoenix strategy in the accessible jewelry segment and will continue to invest in driving growth through brand heat and an exciting product pipeline.



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