Alibaba merges Ele.me and Fliggy into main e-commerce operations for enhanced competitiveness

From Financial Modeling Prep: 2025-06-23 07:14:00

Alibaba Group (HK:9988) (NYSE:BABA) will merge Ele.me and Fliggy into its main e-commerce operations, transitioning to a comprehensive consumer platform. CEO Eddie Wu emphasized a closer integration within the commerce ecosystem while retaining brand leadership. The move follows internal scrutiny after Ele.me’s former CEO faced corruption allegations.

Amid intense domestic competition, soft consumer spending, and U.S. tariff pressures, Alibaba shifts towards AI and consumer data integration to future-proof its ecosystem. The restructuring aims to streamline operations and enhance competitiveness in a challenging market environment. Stay updated on Alibaba’s financial performance through real-time tracking with the Revenue Product Segmentation API.



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