Amcor launches sustainable shrink bag for Butterball's turkey breast, reducing carbon emissions and water usage.

From Yahoo Finance: 2025-06-17 06:26:00

Amcor introduces a new sustainable packaging solution for Butterball’s turkey breast products, featuring a Perflex shrink bag with a built-in handle to reduce packaging material. The design aims to be more convenient and environmentally friendly, eliminating the need for traditional netting and improving efficiency. The new bag delivers a 22% reduction in carbon emissions, a 23% decrease in reliance on non-renewable energy, and a 22% reduction in water usage.

Amcor’s Catalyst team collaborates with Butterball to design the innovative packaging, using rapid prototyping to ensure functionality and consumer appeal. Butterball’s senior brand manager praises the compatibility of Amcor’s solution with existing packaging equipment, highlighting the convenience and appeal of their boneless turkey breast roast. The new packaging is designed to enhance shelf visibility and consumer convenience.

In addition to the Butterball partnership, Amcor has previously demonstrated a notable decrease in plastic consumption through a collaboration with skincare brand Bulldog. The company’s commitment to sustainable packaging solutions continues to drive innovation and environmental stewardship in the industry.

Read more: Amcor launches shrink bag for Butterball’s turkey breast