Here’s How Much a $100 Investment in Facebook in 2012 Is Worth Today
From Yahoo Finance: 2025-06-19 11:01:00
Since its IPO in 2012, Facebook, now known as Meta Platforms, has grown into a corporate powerhouse with a market cap of $1.75 trillion. If you had invested $100 in the IPO, it would now be worth over $1,800, with a total return of 1,735%.
Meta continues to perform well in 2025, with its stock up 16% year to date. The company’s flagship platform, Facebook, has over 3 billion monthly active users, making it the world’s largest social media site. Other platforms under Meta include Instagram, Messenger, Threads, and WhatsApp.
Despite facing challenges, Meta has seen success in recent years. After a rocky IPO, the company improved its revenue and stock performance. In 2021, a shift to building the metaverse led to losses, prompting a return to focus on social media. Plans to launch ads on WhatsApp may boost revenue further.
Currently trading at around $700, Meta’s stock has potential for growth, with analysts predicting a target price of nearly $720. The company’s revenue is largely driven by advertising, with WhatsApp joining Facebook and Instagram as a key platform for ad revenue generation.
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