SoundHound's automotive voice AI pipeline is growing, facing competition, but showing promise for future

From Nasdaq: 2025-06-27 08:39:00

SoundHound AI (SOUN) is gearing up for a successful second half of 2025 with a growing automotive pipeline, as automakers shift towards customized voice AI solutions. Despite macro uncertainties affecting auto unit volumes, SoundHound’s voice commerce platform is gaining traction, with potential for increased revenue in the coming quarters.

In the competitive landscape of automotive voice AI, SoundHound faces challenges from Cerence Inc. (CRNC) and Amazon.com, Inc.’s (AMZN) Alexa Auto. SoundHound’s unique hybrid-cloud and voice-commerce capabilities set it apart as automakers seek customizable solutions over platform lock-in, potentially reshaping the competitive dynamic in the industry.

SoundHound’s shares have outperformed the industry in the past three months, with a forward 12-month price-to-sales ratio slightly higher than the industry average. While the Zacks Consensus Estimate for SOUN’s 2025 loss per share remains unchanged, there is optimism for improvement compared to the previous year. SoundHound currently carries a Zacks Rank #3 (Hold).

Looking ahead, SoundHound’s strategic position in the automotive voice AI market, coupled with its expanding product offerings and increasing OEM engagement, suggests a promising outlook for the company in the second half of 2025 and beyond. With a focus on real-time transactional capabilities and multilingual support, SoundHound is well-positioned to capitalize on the evolving preferences of automakers and consumers in the sector.



Read more at Nasdaq: How Strong Is SOUN’s Automotive Voice AI Pipeline Going Into 2025?