Saga and NatWest are in talks to launch personal banking products, signaling a positive move

From Yahoo Finance: 2025-06-25 07:26:00

British holiday group Saga is in talks with NatWest to develop personal banking products, starting with savings. The companies are in final negotiations, aiming to combine NatWest’s scale with Saga’s customer insight. Saga CEO Mike Hazell sees the potential partnership as a positive move in line with the company’s growth plans.

Additionally, Saga announced the sale of its insurance underwriting business to Ageas UK subsidiaries is progressing well and on track for completion by July 2025. This move aligns with the company’s strategic goals and further strengthens its position in the market.

In related news, NatWest recently acquired a minority stake in Yonder, a credit card platform focusing on customer experience and lifestyle rewards. This investment is expected to drive Yonder’s growth by leveraging NatWest’s extensive customer base. Yonder targets young professionals and expatriates, offering personalized rewards from local businesses and major brands.

Overall, the potential partnership between Saga and NatWest signals a strategic move to enhance their offerings in the personal banking sector. Both companies are focused on leveraging their respective strengths to provide innovative solutions to their customers. Stay tuned for further updates as the partnership progresses.



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