Snowflake (SNOW) and IPG’s Acxiom Partner to Advance AI-Driven Marketing Innovation

From Yahoo Finance: 2025-06-20 16:08:00

Snowflake Inc. (NYSE:SNOW) partners with IPG’s Acxiom to revolutionize AI-driven marketing. This collaboration aims to enhance modern AI-powered marketing data infrastructure and transform how brands utilize artificial intelligence to improve marketing strategies on a global scale, providing unprecedented visibility and control over data flow.

IPG is set to integrate its proprietary data identity and collaboration tools into brands worldwide, modernizing outdated data practices and delivering a secure, transparent AI-powered marketing foundation. This partnership opens up innovative marketing possibilities for brands, offering cutting-edge technologies to improve data flow across applications, agencies, and platforms.

Snowflake Inc. (NYSE:SNOW) is a cloud-based data platform offering data warehousing, data engineering, and data application development capabilities. While SNOW shows investment potential, other AI stocks may offer greater upside and less downside risk. For those seeking an undervalued AI stock benefiting from current economic trends, consider exploring the best short-term AI stock.

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