Kraft Heinz expects organic sales to decline despite efforts in innovation, marketing, and pricing. Sales fell 3.3% in the first half of fiscal 2025, with North America revenue dropping by 4.8%. CEO remains positive on outlook but refrains from discussing potential strategic transactions. Analysts speculate on potential spin-off or sale of business units.

The company’s share price was impacted by a $9.3bn non-cash impairment charge in Q2, linked to an $8bn operating income loss. CFO attributes this to sustained decline in stock price, with shares down 19% in the past year. Kraft Heinz focuses on product improvement and marketing to drive growth, considering increased investments.

Despite challenges, Kraft Heinz aims to grow the business through product enhancements and marketing strategies. The company’s shares have declined significantly over the past year, prompting a non-cash impairment charge. CFO emphasizes the importance of long-term strategy and value creation for shareholders.

Read more at finance.yahoo.com: Kraft Heinz’s sales decline nears top end of full-year negative guidance