Mexican retailers are expected to have strong second-quarter results in 2025 due to favorable calendar effects. Retailers like Walmart, Chedraui, and Liverpool are attracting cautious consumers amid rising inflation and a weakening economy. Analysts predict Walmex will see a 9% revenue and 5% profit increase.

The Easter holiday’s inclusion in the second quarter is expected to boost sales figures compared to last year. Walmex already announced record in-store and online sales during Mexico’s Hot Sale, benefiting from workers receiving annual profit-sharing bonuses in May.

Retailers in Mexico are implementing strategies like promoting store-brand products and loyalty programs to combat inflation. Walmart, Chedraui, and Liverpool are expanding their private label lines across different price tiers, aiming to maintain consumer spending habits.

Analysts will closely monitor second-quarter results to gauge the effectiveness of retailers’ tactics for the rest of the year. Economic challenges include lower remittances and uncertainty, affecting retailers exposed to these flows. Despite a 12% minimum wage increase, sales growth remains a concern for retailers.

Read more at Yahoo Finance: Mexico retailers poised for Q2 bump despite inflation rebound