Yum! Brands, Inc. (NASDAQ: YUM) is a top consumer stock with Morgan Stanley raising its price target to $153. The firm maintains an Equal Weight rating, citing improving industry conditions that could lead to a stronger Q2 for restaurant operators and food distributors.

With Yum! Brands trading at $149, the new price target suggests a 2.7% upside. Morgan Stanley is confident in the company’s ability to navigate a mixed macro environment, highlighting stable input costs and healthy spending patterns among consumers.

Morgan Stanley notes the restaurant industry is better positioned this quarter, with Yum! potentially seeing more consistent traffic and stronger margins. Investors are eagerly awaiting Yum!’s upcoming earnings report for confirmation of performance improvements, especially in high-margin segments like Taco Bell.

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Read more at Yahoo Finance: Morgan Stanley Raises Yum Brands (YUM) Price Target, Maintains Equal Weight Rating