Meta Platforms has seen a rise in earnings due to its social media strength and focus on artificial intelligence, leading to a surge in stock value. The company’s AI initiatives, including Meta Superintelligence Labs, are driving growth and investor interest, with a quarterly earnings report expected on July 30.

Meta’s revenue growth is largely fueled by advertising on its social media platforms, attracting businesses with its large user base. With over 3.4 billion daily users, Meta’s ad revenue has grown substantially, contributing to its profitability and potential for further growth. The company’s investment in AI aims to enhance ad targeting and user engagement, potentially leading to new products and services.

A stock split announcement from Meta could be on the horizon as the company’s share price exceeds $700, potentially limiting accessibility for some investors. A stock split could make shares more affordable and attract a broader range of investors, signaling confidence in the stock’s future performance. Such a move could be the next major development for Meta Platforms.

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Read more at Nasdaq: Prediction: This Could Be Meta’s Next Big Move (and It May Happen on July 30)