International LGBTQ+ travelers are avoiding U.S. trips due to tensions and anti-LGBTQ+ rhetoric

In light of ongoing trade tensions and anti-LGBTQ+ rhetoric in the U.S., Canadian travelers are rethinking their travel plans. Foreign visitors to the U.S. by air dropped 10% in March, leading to an $8.5 billion decrease in spending by international visitors this year. LGBTQ+ travelers are changing destinations, impacting U.S. bookings.

The LGBTQ+ travel market is significant, with an estimated $1.4 trillion in purchasing power. LGBTQ+ travelers are more likely to be affluent, spending more on activities and tours compared to other populations. International LGBTQ+ travelers are pulling back on visiting the U.S., impacting various businesses and communities that rely on tourism.

Despite concerns, Pride celebrations in the U.S. saw strong attendance during Pride Month events. NYC Pride expects 2.5 million attendees, while Phoenix Pride’s Rainbows Festival saw a rise in attendance from 28,000 to 33,000. WorldPride organizers were pleasantly surprised by the turnout, despite political tensions and calls to cancel events. Cities in red states also continued their pride celebrations, emphasizing community and safety.

Read more at CNBC: Some international LGBTQ+ travelers pull back on U.S. trips