Marimekko Oyj released its half-year report for January-June 2025. In the second quarter, the company saw a 2% increase in revenue to €44.5 million. International sales grew by 1%, despite a significant decline in licensing income. Operating profit also improved to €6.3 million. Full details are available on Marimekko’s website.
For the first half of 2025, Marimekko reported a 3% increase in revenue to €84.1 million. Growth was driven by wholesale sales in Europe and retail sales in Finland. Operating profit decreased to €10.6 million, with a margin of 13.0%. Licensing income is expected to be significantly lower than the previous year.
Marimekko forecasts revenue growth in 2025, with an estimated margin of 16-19%. However, uncertainties in global trade policies and consumer confidence may affect performance. The company remains resilient despite challenges and aims to continue its strategic growth in key markets like Asia.
CEO Tiina Alahuhta-Kasko highlighted the company’s strong performance in the face of market challenges. Revenue growth was driven by retail sales both domestically and internationally. Operating profit improved due to revenue growth and better margins, offset by higher fixed costs.
Marimekko continues to focus on multi-channel retail growth, with a 6% increase in total retail sales in April-June 2025. New store openings and online expansions are part of the company’s strategy for sustained growth and customer engagement.
Looking ahead, Marimekko plans to open its first flagship store in Paris in 2025. The company aims to strengthen its brand presence in key markets and drive long-term growth through strategic investments despite market uncertainties and challenges.
Marimekko is a Finnish lifestyle design company known for its unique patterns and colors. With a revenue of €183 million in 2024 and a 17.5% operating margin, the company operates globally with around 170 stores and an e-commerce platform in 39 countries. Visit their website for more information.
Read more at GlobeNewswire: MARIMEKKO OYJ:N PUOLIVUOSIKATSAUS 1.1.-30.6.2025: Marimekon