Footwear stocks like Deckers, Nike, and On Holding dropped after Trump’s tariff details were released. New rates range from 10% to 40% for global partners, impacting key sourcing regions like Vietnam and Indonesia. Companies are bracing for significant tariff-related impacts as they diversify their supply chains away from China.

Deckers’ CFO expects a $185 million impact from tariffs in 2026. Nike plans to reduce its reliance on Chinese imports, expecting costs to approach $1 billion. On Holding faces a 39% tariff but has already passed price increases. VF Corp estimates an annualized tariff impact of $100-120 million, aiming to mitigate all tariffs by 2027.

Lululemon warned of profit hits due to tariff uncertainty and consumer softness. Its stock saw a 2% decline. Companies are strategizing to navigate the changing trade landscape and mitigate financial impacts.

Read more at Yahoo Finance: Nike, Deckers, On Running among footwear stocks under pressure as Trump outlines latest tariff plans