Kelley Higney turned her idea for Bug Bite Thing into a multimillion-dollar business with help from “Shark Tank” investor Lori Greiner. Her invention is Amazon’s top-selling product for insect bite relief with over 88,000 reviews.

Higney shares the lessons she learned from Greiner on scaling and streamlining processes for success. Simplifying operations and focusing on what drives results are key to growth.

A lean team, clear communication, and contractors for seasonal roles are essential for staying agile and understanding the business’s direction. Profitability before expansion ensures sustainable growth in the long term.

Business can be unpredictable, requiring pivoting based on customer demand. Building carefully and strategically, focusing on what works best, is more effective than chasing every new idea.

Lori Greiner emphasized that there isn’t a one-size-fits-all approach to business. Listening to the community, their feedback, questions, and product preferences is crucial for success. Focus efforts on what resonates with customers for the best results.

Read more at Yahoo Finance: 5 Incredible Lessons I Learned From Lori Greiner