Gen Digital has partnered with Intel to add a new feature to Norton 360, protecting users from deepfake scams in real time. The tool checks video and audio for fake content, supporting YouTube and Facebook. It is available in select countries, showcasing the company’s commitment to combating AI scams and growing subscription sales.

Expanding its deepfake protection, Gen Digital is now collaborating with Qualcomm and AMD to cover more AI PCs. The Norton protection features are already active on Windows AI PCs powered by Qualcomm Snapdragon X chips, with AMD support coming soon. This move broadens Gen Digital’s market reach and strengthens its position in cyber safety and financial wellness.

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Read more at Nasdaq: GEN Boosts Cyber Safety With Norton Deepfake Protection on Intel PCs