Crypto projects struggle to build long-term due to constant pivot for new narratives, says Ten Protocol’s Rosie Sargsian. Crypto’s 18-month product cycle sees funding flow in, hype build, then die down, forcing founders to pivot. Incentivizing users to stick around post-hype is a challenge, as seen with NFTs. Some founders prioritize short-term gains over long-term solutions, hindering industry growth.

Read more at Cointelegraph: Ten Protocol Exec Argues Long-Term Crypto BuildIing Is Impossible