Alphabet’s YouTube TV is set to launch different genres of skinny cable-television bundles, a move that could disrupt the struggling U.S. cable television industry. With over 10 genre-specific packages, including sports content from major networks like Fox, Comcast’s NBC, and Walt Disney’s ESPN, YouTube TV aims to offer more choice and flexibility to subscribers. The shift towards smaller, more affordable bundles reflects the changing landscape of TV consumption, with consumers increasingly opting for streaming services over traditional cable. This move could mark the beginning of the end for the cable business as we know it.

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