Nike is set to report earnings as analysts watch progress on CEO Elliott Hill’s turnaround strategy, aiming for growth and market share recovery. Second-quarter estimates include 38 cents earnings per share and $12.22 billion in revenue. Despite positive developments, challenges in China and direct business persist, with expected headwinds in the new year. Tariffs are costing Nike $1.5 billion, impacting gross margin by 1.2 percentage points. Leadership changes aim to streamline operations under the “Win Now” strategy, emphasizing growth and offense, including a partnership with Kim Kardashian’s shapewear brand.

Read more at CNBC: Nike (NKE) Q2 2026 earnings