OptimizeRx Corp. announced four new partner agreements to expand its in-workflow point-of-care network, increasing its total National Provider Identifier reach. The agreements include an exclusive deal with a high-demand e-prescribing platform, a partnership for the point-of-discharge setting, and renewals with top-performing electronic health record partners. These agreements significantly strengthen OptimizeRx’s strategic footprint in the POC marketing landscape.

With the addition of two new channel partners, OptimizeRx increases its unique NPI reach by 37%. These new partners include an eRx platform and a health systems access partner, providing access to an extended network of EHR platforms. The renewals with top-performing partners secure exclusive access to premium inventory, ensuring strong utilization and high ROIs for life sciences brands.

OptimizeRx CEO, Steve Silvestro, expressed confidence in the company’s sustained growth potential through strategic partnerships and expanded network reach. Their commitment to in-workflow engagement aims to deliver measurable results for clients and enhance overall value in the healthcare technology landscape. OptimizeRx focuses on bridging the gap between HCP and DTC strategies to drive improved patient outcomes.

Read more at GlobeNewswire: OptimizeRx Continues Expansion of the Company’s