Traditional TV advertising spending in the U.S. is expected to reach $56.00 billion in 2025, but is forecasted to decline by 3.81% annually through 2030 as digital platforms gain popularity. Despite this, Nexstar Media Group (NXST) is highlighted for strong dividend growth and cash generation, with a 3.9% annual dividend yield. Their recent financials show a 12.3% drop in net revenue but they remain well-positioned to sustain their dividend. Nexstar’s acquisition of TEGNA and partnership with Salesforce are expected to boost their operating scale and free cash flow. Analysts have a consensus “Strong Buy” rating on Nexstar with a price target suggesting 22% upside.

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