Amazon’s stock is underperforming in 2025, with only 3.6% YTD gains compared to the S&P 500’s double-digit returns. This marks Amazon as the worst-performing “Magnificent 7” stock this year, despite high expectations and previous outperformance. Analysts remain bullish on Amazon’s future, with a consensus “Strong Buy” rating and a mean target price of $295.80, representing a 30% potential upside. The company faces challenges from rising competition, market share losses in AWS, and capex impacting cash flows. However, Amazon is focusing on growth areas like groceries, digital advertising, and AI to drive future success.

Read more at Barchart: What’s AMZN Stock’s Forecast for 2026?