Amazon Pharmacy now offers Novo Nordisk’s Wegovy weight loss pill with a starting cash price of $149 per month or as low as $25 for patients with insurance coverage. The daily pill provides an oral alternative to costly weekly injections, expanding access in the obesity and diabetes drug market. Novo Nordisk’s partnership with Amazon demonstrates a strategy to reach new patients through non-traditional channels.

Amazon Pharmacy, launched in 2020, aims to provide speedy delivery and price transparency in the U.S. healthcare industry. The service, which offers same-day prescription delivery to nearly half of U.S. consumers, has the potential to generate an estimated $2 billion in annual revenue. Collaborations with companies like Weight Watchers and Eli Lilly further expand Amazon Pharmacy’s offerings.

The Novo Nordisk pill is also available at over 70,000 U.S. pharmacies, select telehealth providers, and President Donald Trump’s direct-to-consumer website, TrumpRx, with a cash price of $149 per month. Health experts believe oral options like Wegovy could broaden access to obesity treatment, potentially reaching new patients who were hesitant to start treatment due to fear of needles or injections being too aggressive.

Eli Lilly is expected to introduce a rival obesity pill later this year, further expanding options for patients seeking weight loss treatments. The availability of oral weight loss medications like Wegovy through Amazon Pharmacy and other channels could reshape the obesity and diabetes drug market, offering more accessible and convenient options for patients seeking treatment.

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