Verizon faced outrage after a massive service outage affected 2.3 million customers across states like New York, Texas, Georgia, and California. The outage lasted about 10 hours, prompting angry customers to demand compensation.

In response, Verizon promised affected customers a $20 credit, redeemable through the myVerizon app. The company apologized for the outage and acknowledged the inconvenience caused to customers.

Verizon has yet to disclose details of the outage’s cause, attributing it to a software issue. As customers express frustration and threaten to switch carriers, Verizon is working to retain customer loyalty amid growing competition.

CEO Dan Schulman criticized the company’s previous price increases, acknowledging the need for meaningful change to build loyalty and improve customer retention. Schulman aims to transform Verizon’s culture and financial profile to focus on customer needs.

A recent J.D. Power survey revealed that Verizon lags behind T-Mobile and MVNOs in consumer satisfaction, with T-Mobile ranking the highest. The survey emphasized the importance of value and service quality in the overall customer experience.

Amid changing consumer behavior and increased competition, Verizon must address customer needs to retain loyalty and enhance satisfaction. The $20 credit offered to affected customers is a step towards rebuilding trust and demonstrating a commitment to customer service.

Read more at Yahoo Finance: Verizon takes drastic action after major outage angers customers