A Christian investment firm managing $4 billion in assets is targeting major corporations with shareholder proposals urging them to drop “woke” agendas and return to neutrality. Inspire Investing aims to focus companies on shareholder value and core business, avoiding social and political risks. Critics point to recent corporate controversies, like Disney’s “Snow White” remake and Target’s Pride collection, as examples of financial risks from divisive activism. Inspire hopes to reverse this trend through shareholder pressure, emphasizing that companies should focus on selling products, not social or political messaging, to benefit shareholders. Christian investors with over $4 billion in assets have launched a campaign to remove “woke” agendas from major corporations. Inspire Investing plans to target 38 companies this year with proposals for policy changes. Some companies have confirmed receiving proposals, while others have not responded. Executives have already had productive discussions with multiple companies and are looking for tangible changes in areas like code of conduct and corporate sponsorship. If companies ignore proposals, shareholders can still push for them to be included on the ballot. Inspire aims to hold companies accountable for listening to shareholders and avoiding potential risks.

Read more at 1. “Tech giant Apple announces plans to launch new subscription service called Apple One, offering bundles of services including Apple Music, Apple TV+, and iCloud storage. The service will be available in three different tiers, starting at $14.95 per month.” – CNBC

2. “The U.S. economy adds 1.4 million jobs in August, marking the fourth straight month of job gains. Unemployment rate falls to 8.4%, down from 10.2% in July. However, concerns remain about the pace of recovery amidst ongoing COVID-19 pandemic.” – Wall Street Journal

3. “Electric car maker Tesla’s stock splits 5-for-1, making shares more accessible to retail investors. The split will take effect on August 31st, with the stock price adjusting accordingly. Tesla’s shares have surged more than 400% this year.” – Reuters

4. “Retail giant Walmart partners with Microsoft in bid to acquire TikTok’s U.S. operations. The deal aims to help Walmart expand its e-commerce presence and reach younger consumers through the popular social media platform. The acquisition is still pending approval from U.S. regulators.” – CBS MarketWatch: Christian investors with $4B+ launch campaign to strip ‘woke’ agendas from major corporations