Internet personality Jimmy “MrBeast” Donaldson and Beast Industries acquired Step, a banking and investing fintech platform for teens. Young people are saving and investing earlier than previous generations, creating opportunities for financial advisors to educate the next generation. Fintech firms are meeting teens where they are with apps offering budgeting tools, educational content, and limited investing options. Advisors emphasize instilling work ethic and disciplined saving habits over obsessing about early investment performance. Some advisors offer basic financial planning sessions for clients’ children to prevent bad financial habits from being passed down.
Read more at Yahoo Finance: What MrBeast’s Deal for Step Shows About Supporting Clients’ Kids
